It started with the simple dream of creating a haven for foodies
GOOD FLIPPIN’ BURGERS® was launched in 2019 in Mumbai. The brand currently has a total of 22 outlets and rising across Mumbai and Delhi with a headcount of more than 295+ employees. With 15 stores across Mumbai, the brand has also made inroads in Delhi with 7 outlets.
It started with the simple aim of creating a haven for foodies that serves fresh delicious burgers that are priced right. Since then, the burger chain has been flippin’ hearts from one customer to the next, every day across all its outlets.
Meet the Founders
Founded by three passionate foodies – Sijo Mathew, Sid Marchant and Viren D’Silva who moved from their corporate backgrounds to start an entrepreneurial journey in the food and hospitality industry.
”The one aim that bound all of them together was the dream to become India’s most loved burgers.
Sijo Mathew was born and raised in the Middle East. After completing his graduation, he moved to Afghanistan in year 2007 to support his brother’s efforts to support US Military and NATO in their peace keeping efforts. He later worked for the US department of Defense in Kabul as a logistic expert till 2016.
Over the years, he kept working on his passion project: The perfect recipe for the perfect burger. As his recipe evolved and taste buds evolved, he became a burger purist and became a firm believer of the fact that burgers are meant to be simple. The flavors of the meat must do the talking instead of all the accompaniments and sauces. At GOOD FLIPPIN’ BURGERS®, Sijo heads Product Development, a role the self-taught chef is happy to potter around in as he picks up customer conversations and experiments with creating new burgers that will delight foodies. All the lip smacking and unique recipes of Good Flippin Burgers have been created by Sijo.
Prior to joining hands with Sid and Viren in Good Flippin’ Burgers, Sijo was a part of the “Bay City Grill” a popular burger joint in Bandra.
Sid Marchant is a first-generation entrepreneur with a Bachelor of Management Studies degree from the prestigious St. Xavier’s College, Mumbai (2004). He is a certified Q Grader (Coffee) and a Specialty Coffee Association Trainer.
He started his career in Retail Real estate and progressed to the Food and beverage industry. The former Category Head (Food & beverage) at Tata Starbucks has an overall 15 years of combined experience in the Retail Real Estate and Food & Beverage Industry. Driven by sheer passion and business acumen, he identified premium burgers QSR chain business as a niche with immense growth potential and hence started “Good Flippin’ Burgers”.
Sid also co-founded KC Roasters (A premium Coffee brand in Mumbai) and successfully ran a Tibbs Frankie Franchise. He also conceptualized and introduced Starbucks’ First “Diwali Blend” Coffee internationally.
Viren D’Silva has a BA (Honors) Media Studies from University of Westminster, UK (2004). He started his career as a contributing journalist for Mid-day when still in college, which nurtured his interest in brand communication. His work experience spanning 20 years across various managerial roles in the sports industry gave him the opportunity to explore various aspects of running a team. These included the role of CEO Sports for two franchises in the ISL (Indian Super League) for Kerala Blasters and PKL (Premier Kabbadi League) for Tamil Thalaivas, launching a sports channel Prime Sports in the Middle East with Arab Radio and Television and sales of international media rights for IPL with World Sport Group.
Viren met Sid when he partnered with him in the Tibbs Frankie Franchise and developed a great working relationship. He came on-board to scale and grow Good Flippin’ Burgers as a National Brand.